Welcome to the The Formula X+Y+Z where I help you close more sales. Your host Nick Boddington has 17 years in sales working for and with some the greatest sales and marketing companies in the UK. Over the last 6 years Nick has grown his own company MIB Business Data which supplies prospect list for sales and marketing purposes. In each episode Nick will provide you with tips in the aim to enable you to sell more and more of your products and services while reducing the frustration and confusion of sales and marketing. "I want you to finish each episode feeling like you have had a eureka moment", says Nick. "I will help you with Data buying, Prospect Lists, Cold Calling, Follow up, Closing, Marketing, Landing pages, Lead Source, to help you achieve the business success you deserve."